2011년 9월 26일 월요일

Task 5: What is design?

The video “What is design?” by Bill Moggridge was encouraging series which defines a lifestyle i should learn to be used to. It is not suitable to say this particular video is complete definition of industrial design as there is no finite answer in this subjective and creative area but it really puts me in place in answering some experiences in my short first year in university. Students in there are constantly challenged; a journey which seems can only get worse. Not only do I find some reflection of my experiences in the video I’ve conceived the philosophy of one of the world’s most renown designer Philippe Starck and how he developed what he revolves around.

As I have expected, the video shows the toughness and hardness a designer needs to go through, compare to other university subjects, design seems to be easier, but the pressure and future for them are not to be known, designers might seems to be not working all the time, but in fact, their brain are working 24/7, always thinking about new things, new designs. If they do not keep up to date or even think ahead of others, they cannot survive within the field of design.

Democratic design would be to prevent slavery or its equivalent, as designers have responsibility to not harm anhy lives by its process, was far thinking for me but make sense as part of our “helping” part of design. Ecological, the given fact to be neither wasteful nor harmful; to me is no news but is a challenge to be reminded. To be used by everyone also celebrates democracy and successful design as doing more with less can prevent ones which Starck believes shouldn’t exist. I very much agreed with the IPod casing example; why not design the iPod so it doesn’t require a case? Many more passionate beliefs construct clarity of good design from this series, setting a rarely seen criterion for design. With no discouragement of all the put downs and criticism all design students go through,

I wish I can keep these key ideas which have been proven to improve our society with me in every decision I make in the years to come. I also want to look at how other people do their work, so I can gain indirect –experience and learn what it is like to be in a real design world, because what we learn in university is still based on text books.

2011년 9월 18일 일요일

Peer Comments

Pamela Ablang

http://pamablang.blogspot.com/2011/09/presentation-day.html?showComment=1316351473810#c6148303293545107445

Jimmy iraheta

http://ides1031-z3332715.blogspot.com/2011/09/experience-enrichment-hero-shot.html?showComment=1316352151685#c616570703291376998

Jessica Zhang

http://2011jj.blogspot.com/2011/09/project-one-experience-enrichment.html?showComment=1316352807096#c7450116110920204341

Ghina Ali

http://ghinaali.blogspot.com/2011/09/luxury-at-your-hands.html#comments

Cai Min (Stephanie)

http://lovedbyee.blogspot.com/2011/09/hero-shot.html?showComment=1316354716139#c3372639302672970539

2011년 9월 13일 화요일

Projet 1: Experience Enrichment




My design is a two blade – peeler [2B-P]. I got this idea from my mum as she told me that she would be much happier if the peeler had a detachable blade, one for potato and one for orange. This peeler is designed to be used as ‘peeling off potato and orange at the same time.
So I worked out the most comfortable way of holding both orange and potato peelers through testing my mock-ups among people around me.
My product is targeted mainly towards 20-30, especially for single ladies who live in small studios. This is also for people who prefer the convenience of multi-functional tools.
For those people, they would prefer to get a multi- functional tool to use since they have to save their space and they don’t need quantities as they live alone.
The key point I wanted to highlight into this product was enjoyment and convenience, which is represented by the design and ease of the product. The concept of 2 blades peeler was chosen due to its unique look which could appeal to a wide range of people; single ladies in particular.

2011년 8월 22일 월요일

Task 1c: The story of stuff

The story of stuff is a short video narrated and written by Annie Leonard. This video is simply about effects of human consumption and it makes us to think how we can make a change for the future of the Earth and next generations by making different ways of design. In this particular film leonard presents how extraction, production, distribution, consumption and disposal has been effected our environment.

From Extraction of resources, to Production, to Distribution, to Consumption and lastly to Disposal. In this system society is focused by consumerism and consumption. This was the result pioneered after WW2 where consumption & consumer goods was the key focus of US governments. And it has transcended to this day and age.

This cycle has been rooted into our daily life by corporations and industrial designers of the past throughout marketing techniques such as "Planned Obsolescence" and "Perceived Obsolescence". Planned obsolescence is the process where things are designed to be put back and removed in a short period of time, to encourage repeat purchase and thus more consumption due to an outdated and obsolete product. Perceived obsolescence works even faster and more subconsciously, as it convinces the consumer to discard their perfectly good products and upgrade to a newer "better" design, mainly through aesthetic changes. So as a society obsessed with keeping up the newest trends or what is in vogue, our vicious cycle of consumption get bigger and bigger.

As Leonard in the video says “we are running out of resources”, one third of our natural resources are gone and only 20% of the planet original forests left which is the result of many thrown out -products that is not good enough to satisfy consumers anymore. Also, some overwhelming facts from the video are that the US comprises of 5% of the world’s population, yet consumes 30% of the world’s resources. We would necessarily need 3 to 5 Earth’s to sustain that rate of consumption if the rest of the world were to consume at that rate.

Hence, to reduce the wasted products we should consider a much better way to design so that they could be updated, instead of thrown out, and dissemble instead of just sent to the landfill. Also, from start to finish of a products lifecycle we must help improve the sustainability in what we produce and consume for future generations of this Earth